Branding

Brand Planning is the notion of managing different points of contact with the brand to create the Brand Experience. We work collaboratively with all the stakeholders to become guardians of the Brand Experience, as it lays the foundation in which key decisions and communication of the project will be made.

Identity

The recognition and perception of a brand is highly influenced by its visual presentation. A brand’s visual identity is the overall look of its communications. Effective visual brand identity is achieved by the consistent use of particular visual elements to create distinction, such as specific fonts, colors, and graphic elements.

• Logo Development
• Naming + Nomenclature
• Color System Definition
• Brand Standards
• Business Collateral
• Messaging
• Product Design

Marketing Collateral

Marketing collateral is a crucial component to communicate the offering. The brand presents itself by way of its collateral.

• Brochures
• Packaging
• Sales Catalogs
• Sales Kits
• Direct Mailers
• Invitations
• News Letters

Environmental Wayfinding

Wayfinding helps to communicate identity, information, orientation and sense of place. We develop wayfinding packages that range from Front Door Signage and Highway Billboards to comprehensive Master Planned Developments.

Marketing Planning

Marketing Planning is the process of establishing your goals, identifying your target audience, and aligning marketing activities to successfully achieve your goals.

• Research + Discovery
• Brand Strategy
• Brand Positioning
• Trend Analysis
• Go To Market Planning
• Media Planning
• Sensory Study

Animation Video

There is rarely a more effective medium than video to help communicate your vision in a non-compromised way and evoke emotion from the viewer. We work with advanced technologies such as green screen, camera matching and rotoscoping, all coordinated with computer visualization, to achieve unlimited possibilities.

Renderings

Computer Visualization has come a long way over the years. Renderings have been a mainstay in almost all of our real estate marketing campaigns. We work to develop appropriate renderings from conceptual designs to photo-realistic.

Web Site

Having a website has become standard in most real estate marketing campaigns. We craft our sites with the brand in mind to achieve specific marketing objectives. We enjoy creating our sites in Flash to achieve an enhanced user experience. With many years of research and development, we have overcome many obstacles associated with Flash sites, including the use of a back button, SEO compliance, and we can also create a Content Management System allowing for you to edit content on the site yourself.

Real Time Models and Kiosk Design

There are many tools in today's market used for communication and Brand Experience. Unfortunately, audiences are becoming numb to these standard approaches. So one of the major challenges today, is to come up with more effective tools that both enhance Brand Experience and register deeper into the consumer’s emotions.

That is why we are investing considerable efforts into our "real time" technologies for a heightened, interactive consumer experience.